Get Set for the 2026 Players Sports Black Friday Sale
It's almost that time again. The Players Sports Black Friday Sale 2026 kicks off on Friday 27 November, with three massive days of sports gear deals across New Zealand.
This isn't just our biggest sale of the year. It's our biggest ever.
More stock, wider ranges and the largest discounts we've ever offered across cricket, rugby, tennis, running, football, netball, hockey and more.
From cricket bats and tennis rackets to running shoes, football boots, supporters' gear and sports accessories, there's plenty to look forward to.
Shop online throughout New Zealand and Australia, or visit Players Sports in Auckland.
Black Friday 2026: A First Look at the Deals
We're not giving everything away just yet, but here's a taste of what's coming in our biggest ever Black Friday Sale.
Cricket Bats: 20-40% OFF
Our biggest cricket bat sale ever. Over 1,400 current-season English willow cricket bats, with most reduced by 30% and selected models up to 40% OFF.
From junior bats through to premium adult English willow, expect an enormous range from Gray-Nicolls, Kookaburra, Gunn & Moore, DSC, New Balance, SS/TON and more. With that much stock and variety, we reckon it could be New Zealand's biggest ever cricket bat sale.
Cricket Shoes: 20-60% OFF
Every pair of cricket shoes reduced, with discounts from 20% to 60% OFF. Including 10 models at a massive 60% OFF.
Badminton Rackets: 30% OFF
Every badminton racket reduced by 30%. A great opportunity to pick up a new racket ahead of the summer season.
Football Supporters' Gear: At Least 30% OFF
Get behind your team for less, with at least 30% OFF football supporters' gear, including English Premier League kits, Auckland FC merchandise and more.
Our biggest sale ever. And we're only getting started...
These are only a handful of the deals coming your way. Almost everything at Players Sports will be on sale for three days only, across cricket, tennis, running, rugby, rugby league, football, netball, hockey and plenty more.
The 15-Hour Powerplay: Early Black Friday Access
Before the main event kicks off, there's one way to get a head start: the Players Sports 15-Hour Powerplay.
Exclusive to our email subscribers, the Powerplay gives you access to our full Black Friday deals before the official sale begins.
Same discounts. Same stock. A 15-hour online window and one day in store to shop ahead of everyone else.
It's your best chance to get in early, particularly if you've got your eye on something specific.
When does the Powerplay start? Only our email subscribers will know. We'll send the details directly to your inbox.
If you're not already signed up, subscribe for special offers on the footer of our homepage now.
How to Shop Smart This Black Friday
You can shop our Black Friday Sale online throughout New Zealand or visit any of our three Auckland sports stores:
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Players Sports Greenlane: 1-7 Marewa Road, Greenlane, Auckland.
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Players Sports Onehunga: Unit 7, 273 Neilson Street, Onehunga, Auckland.
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Players Sports Tennis Pro Shop: TotalCoach Tennis Centre, 69 Merton Road, St Johns, Auckland.
If you're planning to shop in store, we recommend browsing and buying online early, then selecting Click & Collect where available.
Popular products and sizes can sell out quickly during Black Friday, particularly limited-stock specials and heavily discounted gear.
Built for Sport. On Sale.
Black Friday Sale dates: Friday 27 to Sunday 29 November 2026.
Early access: The exclusive 15-Hour Powerplay for Players Sports email subscribers, before the public sale begins.
Where: Online throughout New Zealand and Australia, and at our Auckland stores.
Whether you're getting sorted for the summer sports season, replacing worn-out gear or buying Christmas presents, Black Friday is one of the best times of the year to shop.
Get on the email list, keep an eye on your inbox and be ready.
Because in sport, and on Black Friday, timing is everything.
Black Friday 2026 Frequently Asked Questions
When is the Players Sports Black Friday Sale 2026?
The Players Sports Black Friday Sale runs from Friday 27 November to Sunday 29 November 2026, online throughout New Zealand and Australia and at our Auckland stores. Email subscribers will also have access to an exclusive 15-Hour Powerplay before the public sale begins.
What sports gear will be on sale for Black Friday 2026?
Our biggest ever Black Friday Sale will feature deals across cricket, rugby, rugby league, tennis, running, football, netball, hockey and more. Expect discounts on cricket bats, tennis rackets, running shoes, football boots, supporters' gear, sports clothing and accessories from leading sports brands.
Does Players Sports have Black Friday cricket bat deals?
Yes. Cricket is one of our biggest categories, and our Black Friday Sale will include deals across cricket bats and equipment. Players Sports stocks leading cricket brands including Gray-Nicolls, Kookaburra, Gunn & Moore, DSC, New Balance and SS/TON. Specific deals will be revealed when the sale goes live.
Will tennis rackets and running shoes be on sale for Black Friday?
Yes. Tennis rackets, tennis shoes and running footwear are among the categories included in our Black Friday Sale. We stock leading brands including Wilson, HEAD, Babolat, Yonex, ASICS, adidas, Brooks, HOKA and On. Discounts and availability will vary by product.
What is the Players Sports 15-Hour Black Friday Powerplay?
The 15-Hour Powerplay is an exclusive early-access shopping event for Players Sports email subscribers. It gives subscribers access to the full Black Friday deals before the public sale begins, with a 15-hour online shopping window and one day of early access in store.
How do I get early access to the Players Sports Black Friday Sale?
Join the Players Sports email list before Black Friday. Subscribers will receive an email announcing when the exclusive 15-Hour Powerplay begins. You can sign up using the subscription form on this page.
Can I shop the Players Sports Black Friday Sale online from anywhere in New Zealand?
Yes. Our Black Friday Sale is available online at playerssports.co.nz, with delivery throughout New Zealand. You don't need to visit an Auckland store to take advantage of our Black Friday deals.
Can I shop the Players Sports Black Friday Sale from Australia?
Yes. Australian customers can shop the Players Sports Black Friday Sale 2026 online, with delivery available across Australia. We ship eligible cricket gear, running shoes, football boots, rugby and rugby league supporters' gear, tennis equipment and more. The only brand exclusions for Australian shipping are ASICS, Gunn & Moore and Wilson. Shipping costs are calculated at checkout.
Where are the Players Sports Black Friday Sale stores in Auckland?
You can shop at Players Sports Greenlane, 1-7 Marewa Road; Players Sports Onehunga, Unit 7, 273 Neilson Street; and Players Sports Tennis Pro Shop inside the TotalCoach Tennis Centre, 69 Merton Road, St Johns. You can also shop online throughout New Zealand and Australia.
Can I use Click & Collect during the Black Friday Sale?
Yes. We recommend ordering online and selecting Click & Collect where available, particularly if you're after a popular product or size. Wait for your collection confirmation before visiting the store.
Will Black Friday deals sell out?
Some products, sizes and limited-stock specials may sell out during the sale. We recommend shopping early, especially during the exclusive 15-Hour Powerplay, to give yourself the best chance of securing the gear you want.